FundRaising Success

You will be automatically redirected to fundraisingsuccessmag in 20 seconds.
Skip this advertisement.

Advertisement
Advertisement
 

5 Approaches to Keep Your Donors Engaged

February 11, 2013
Get the Flash Player to see this rotator.
 
Fundraising researcher Adrian Sargeant found that “improving donor retention by just 10 percent can double the lifetime value of your donor database.” So how do you capture those lovely LYBUNTs (Last-Year-But-Not-This-Year donors)? We suggest more strategic and more frequent or targeted communications (surprise!). Here are some approaches you should try at home....

 

More Suggested Content:

4 Global Fundraising Trends
November 9, 2010 From FS Advisor
According to the recently released 2010 Global State of the Nonprofit Industry survey by Blackbaud, four global fundraising trends emerged from the data. Here are those four trends shared in the press release.
 
Today's Featured Blog Posts
December 14, 2012 From Today in Fundraising
Check out recent posts from Fuutre Fundraising Now and the Nonprofit Hub.
 

SPONSORED CONTENT

MORE ON CAMPAIGNS / FUNDING SOURCES >>

FROM THE BOOKSTORE

As important as email marketing is, being an expert at it is no easy task. But do not fret. Email Marketing 2014 provides the trends and best practices you need to follow. You'll find: 21 email trends charts featuring data from Who's Mailing What!Analysis of 11 effective cross-channel emails Best practices covering everything from email copywriting and design to data, metrics, CRM, deliverability and more4 email case studies Email Marketing 2014 Trends, Best Practices & Case Studies

As important as email marketing is, being an expert at it is no easy task. But do not fret. Email Marketing 2014 provides the trends and best practices you need to follow. You'll find: 21 email trends charts featuring data from Who's Mailing What!Analysis of 11 effective cross-channel emails Best practices...

ORDER NOW

From essential overviews to how-to-search skills, this practical book gives development officers the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.Provides practical insight to understand the best use of each prospect research tool and techniqueFeatures a companion website with a variety of online tools to help readers implement key conceptsPart of the AFP Fund Development Series Prospect Research for Fundraisers: The Essential Handbook

From essential overviews to how-to-search skills, this practical book gives development officers the tools to understand how to use prospect research in ways that best fit their goals for each stage of the fundraising cycle.Provides practical insight to understand the best use of each prospect research tool and techniqueFeatures a...

ORDER NOW

 

COMMENTS

Click here to leave a comment...
Comment *
Most Recent Comments: