Charity Navigator, perhaps the largest online source for evaluating nonprofit groups, recently embarked on an overhaul to offer a wider, more nuanced array of information to donors who are deciding which organizations they might help.
Its reinvention coincides with the growing need of nonprofits to provide more — and broader — information about themselves and their impact in an effort to wean donors off a reliance on administrative-cost ratios and other financial metrics that have traditionally been used to assess charities.
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Tips for Creating a Donor-Centric Web Site
November 10, 2009
From FS Advisor
In the Sage webinar "Web Wise: Creating a Donor-centric Web site," Daniel Gonzalez, Web manager for Sage Nonprofit Solutions, went over tips to help nonprofits understand donor needs, set objectives for their Web sites, create donor-centric content, eliminate obstacles and distractions from the main objective of their sites, and set and track key performance indicators.
The Changing Face of Memorial Donations
November 16, 2010
From FS Advisor
Memorial donations are not a new, but like most areas of fundraising, memorial donations are benefiting from the Internet and other advances in technology.