The holiday season provides ample opportunity to proposition potential donors and renew supporters' contributions. According to Michael Nilsen, senior director of public affairs for the
Association of Fundraising Professionals (AFP), approximately half of all charities get between 30 percent and 60 percent of their contributions during the last quarter of the year. Roughly 20 percent of AFP member organizations noted that in December alone, they received 50 percent of their annual contributions noted Nilsen....
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And the Winners Are ...
September 1, 2010
From FundRaising Success
It was a big year for the Gold Awards, folks! 2010 marked the year with the largest number of entries to date. All told, the 108 submissions represented 15 nonprofit organizations and 30 agencies. We're thrilled, and want to say congratulations to the winners and thank you to everyone who participated.
Holiday-Optimize Your Homepage
October 27, 2010
From Tipline
In the nonprofit world, the organization's website has the most influence on whether or not a person donates to its cause, according to Convio's Online Consumer Holiday Giving Trends from last year. In a recent whitepaper from Convio, entitled "Kick-Start Your Holiday Campaign: Proven Practices You Can Put Into Play Now," the fundraising software and marketing company discusses many best practices to boost a holiday campaign.
Hitting the Email Inbox
Email Marketing that Works (2nd Edition)
