Open Enrollment | Subscribe to NonProfit PRO HERE
Follow us on

What Obama's Campaign Can Teach Nonprofits About Measurement

January 23, 2013
Get the Flash Player to see this rotator.
Nonprofits can learn a lot from the way the Obama campaign approached performance measurement. For although the campaign’s resources dwarfed those of the typical nonprofit, the measurement practices it followed mirror those of high-performing organizations. By following these measurement practices, the Obama campaign focused its resources on the most effective interventions, made smart resource allocation decisions, and adjusted rapidly as the context changed....


Companies Mentioned:

People Mentioned:


Click here to leave a comment...
Comment *
Most Recent Comments: