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X PRIZE, Govt. of India & IIT Delhi Announce Partnership to Create Global Competition to Develop Clean-Burning Cookstoves

September 1, 2010
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The X PRIZE Foundation, an educational non-profit that designs and administers competitions with prizes of up to $30 million, the Government of India’s Ministry of New and Renewable Energy (MNRE) and the Indian Institute of Technology Delhi have formed a partnership to create a global competition to develop and deploy clean and efficient cookstoves. The competition will focus on the development of affordable and clean-burning cookstove technologies (and possibly delivery models) and is a part of the MNRE’s National Biomass Cookstoves Initiative, which was launched in December 2009....

Source: X Prize Foundation
 

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(PDF Download) Direct mail, email, mobile, social media, video, search ... the marketing landscape can either be a minefield where mistakes can kill campaigns, or a perfectly integrated mix of channels that maximizes the reach of the message and gives a nonprofit the best chance to capture more donor dollars....

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