ListLook

A sampling of new-to-the-market and newly managed lists.

December 2008 By Compiled By Britt Brouse

multipage

Center for Reproductive Rights — Donors: Target 12,024 donors to a nonprofit legal advocacy organization dedicated to defending women’s reproductive rights worldwide. Exchange only. Call: Atlantic List Co., 703.528.7482; or visit www.atlanticlist.com.

Charitable Donors Who Contribute Over $100: Target more than 4.6 million high-net-worth individuals who have donated a minimum of $100 within the last 12 months to a charity or cause. Price: $85/M. Call: W.S. Ponton, 800.628.7806; e-mail info@wsponton.com; or visit www.wsponton.com.

Compulsive Consumer Masterfile: Target more than 8.4 million buyers of a variety of products including cell phones and personal items. Price: $80/M. Call: Listdata, 954.484.5478; or visit www.listdata.com.

DIY (Do-It-Yourself) Active Responder File: Target more than 3 million do-it-yourselfers who enjoy doing projects at home. Price: $75/M. Call: ACT ONE LISTS, 800.228.5478; e-mail info@act1lists.com; or visit www.act1lists.com.

DMR Direct Mail Responders — Environmental or Wildlife Donors: Target more than 11 million donors to environmental or wildlife causes. Price: $85/M. Call: Great Lakes List Management, 800.964.5478; e-mail info@greatlakeslists.com; or visit www.greatlakeslists.com.

Donorlytics — Senior Multi-Donors Masterfile: Target more than 1.2 million seniors who have given more than one gift to a particular cause. Price: $85/M. Call: Infocore, 760.607.2500; or visit www.infocore.com.

Donors For Conservative Judges: Target 3,765 names of conservatives and Republicans that support conservative causes. Price: $130/M. Call: Capitol Hill Lists, 706.546.0282.

Dr.’s Guidebook of Fruits, Herbs and Vegetables: Target 22,785 buyers of a book about maintaining good health. Price: $110/M. Call: Macromark, 845.230.6300; e-mail datacards@macromark.com; or visit www.macromark.com.

Electronic Entertainment Center: Target 10 million individuals who have purchased tech products. Price: $90/M. Call: Belardi/Ostroy, 212.924.1300; e-mail sales@boalc.com; or visit www.belardiostroy.com.

Food, Friends and Family — Pre-Natal: Target 82,915 expectant parents. Price: $125/M. Call: Specialists Marketing Services, 201.865.5800; or visit www.specialistsms.com.

Freshwater and Marine Aquarium: Target 7,128 subscribers to a magazine who are concerned about the proper care and treatment of fish and the environment. Price: $100/M. Call: BowTie List Management, 949.855.8822; or visit www.bowtielists.com.

Generation Y — Young Professionals: Target more than 5.2 million young adults who have joined the professional workplace. Price: $75/M. Call: The List Experts, 727.669.2500; e-mail listinfo@thelistexperts.com; or visit www.thelistexperts.com.

Going Green: Target 373,481 environmentally conscious Americans who have decided to live and raise their families in an environmentally responsible manner. Price: $80/M. Call: Midwest Direct Marketing, 913.686.2220; e-mail info@midwestdm.com; or visit www.midwestdm.com.

Gourmet Cooking Enthusiasts From Maxim Magazine: Target more than 273,490 magazine readers who have a passion for gourmet cooking. Price: $110/M. Call: Worldata, 800.331.8102; e-mail lists@worldata.com; or visit www.worldata.com.

Harbor Health: Target 4,974 buyers of natural pain relief and arthritis remedies, supplements and other health care products. Price: $95/M. Call: Conrad Direct, 201.567.3200; or visit www.conraddirect.com.

High Dollar Pro-Life Donors: Target 5,322 high-level donors to an anti-abortion federal political action committee established to raise funds for its anti-abortion efforts and elect anti-abortion candidates to federal office. Price: $90/M. Call: Mary Elizabeth Granger & Associates, 410.842.1170; or visit www.maryegranger.com.

Hospice Education Institute: Target more than 306,248 donors to a nonprofit dedicated to promoting and improving quality hospice and palliative care for individuals with terminal illness. Price: $75/M. Call: Statlistics Management Group, 203.778.8700; or visit www.statlistics.com.

Hotline Hispanic Catholic Donors: Target more than 1.6 million Spanish-speaking donors to a variety of causes. Price: $70/M. Call: Pratt Direct, 847.299.6180; or visit www.prattdirect.net.

Influential Business Executives At Home: Target more than 3.9 million influential business executives, owners, partners and members of upper management at their home addresses. Price: $75/M. Call: Profile America List Co., 201.569.7272; e-mail listmanager@prfileamerica.com; or visit www.profileamerica.com.

LifestyleBASE — Telecommunications Responders: Target 598,034 postal and double opt-in e-mail addresses of proven online responders to long distance, wireless and other telecommunications offers. Price: $60/M. Call: Leon Henry, 914.285.3456; e-mail lh@leonhenryinc.com; or visit www.leonhenryinc.com.

Looking Ahead — Democratic Donors for 2008: Target 271,282 Democratic donors who have given at least $250 to a Democratic candidate. Price: $100/M. Call: TMA List Brokerage & Management, 877.862.5566; or visit www.tmalist.com.

Mail Order Buyers Direct Mail List: Target more than 5.2 million mail order buyers. Price: $95/M. Call: Wall Street List, 800.833.5478; or visit www.wallstreetlist.com.

The Mail Order Multi-Buyer Collection For Seniors: Target 266,710 mail order buyers age 62+ who have purchased a wide range of products from catalogs. Price: $95/M. Call: Contact Marketing, 201.530.0200; or visit www.cmlists.com.

Master Fitness and Activity File: Target more than 27.7 million people with active lifestyles. Price: $65/M. Call: ListAbility, 866.446.2055; e-mail info@listability.com; or visit www.listability.com.

MedNet Homeopathic Health: Target 279,135 individuals who rely on natural health methods. Price: $190/M. Call: Datamatrix Lists, 732.940.1500; e-mail sales@datamatrixlists.com; or visit www.datamatrixlists.com.

Parents of Pre-Teen Girls: Target more than 3 million parents with preteen girls who love to shop. Price: $80/M. Call: JF Direct Marketing, 914.762.8633; e-mail info@jfdirectmarketing.com; or visit www.jfdirectmarketing.com.

Ronco Kitchen Product Buyers: Target 180,000 buyers of various Ronco kitchen products including cookbooks, elastic food ties, extended four-year service contracts, marinades and spice rubs. Price: $90/M. Call: Gnames Media Group, 972.871.2828; e-mail info@gnames.com; or visit www.gnames.com.

Police Officers Safety Association: Target 7,209 donors to the Police Officers Safety Association that was founded to provide free advanced training to officers. Exchange only. Call: RMI Direct Marketing, 203.798.0448; or visit www.rmidirect.com.

Prestige Health & Vitamin Buyers: Target 322,639 mail-order buyers of vitamin supplements. Price: $80/M. Call: Market Approach Consulting, 866.410.7017; e-mail sales@marketapproach.com; or visit www.marketapproach.com.

Real Estate Millions: Target 182,672 entrepreneurs who have attended seminars or responded to telemarketing calls offering opportunities to learn from real estate experts. Price: $100/M. Call: Geon Media Group, 801.619.7800; e-mail info@geonmedia.com; or visit www.geonmedia.com.

Si Hablo Espanol Crafts, Yarns & Quilters: Target 135,000 Spanish-speaking clientele who purchase materials for specialized crafts. Price: $100/M. Call: ListBargains, 203.746.6640; or visit www.listbargains.com.

Spanish Speaking Households: Target more than 3.3 million Spanish-speaking households. Price: $75/M. Call: List Service Direct, 800.371.5487; or visit www.listservicedirect.com.

Spring Valley Anglers: Target 28,263 members and prospects of a private rod and gun club. Price: $85/M. Call: Chilcutt Direct Marketing, 405.478.7245; or visit www.cdmlist.com.

Support Our Aging Religious: Target 11,073 donors to a nonprofit organization committed to assuring financially stable and secure futures for elderly members of Catholic congregations in the U.S. Price: $85/M. Call: National Fundraising Lists, 410.721.5700; e-mail info@nflists.com; or visit www.nflists.com.

Try Puzzle Players — USA: Target 5,000 direct-mail puzzle contest players, many of whom are multibuyers, who have paid to enter and compete for a grand prize. Price: $90/M. Call: Direct Focus List & Media, 604.940.6430; or visit www.directfocuslmi.com.

Wealth Window — Top-Tier Donors: Target more than 4.3 million donors to nonprofit organizations. Price: $82/M. Call: American List Counsel, 800.252.5478; or visit www.alc.com.

WEDU Public Television: Target 9,000 individuals who have donated to support public television in West Central Florida. Exchange only. Call: DMW Worldwide, 774.773.1200 or visit www.dmwdirect.com.

White Collar Donors: Target more than 2 million individuals who contribute to charitable causes ranging from religious and health to environmental and political. Price: $55/M. Call: Focus USA, 201.489.2525; e-mail info@focus-usa-1.com; or visit www.focus-usa-1.com. FS

Britt Brouse is the associate editor at FundRaising Success sister publication Inside Direct Mail.