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List Look

August 2006 By Abny Santicola

CATALOG SHOPPERS
Following is a sampling of lists available to reach catalog shoppers as potential donors.

Catholic Catalog Co.: Target 61,586 Catholic mail-order buyers. Price: $100/M. Call: Trinity Direct, 973.283.3600; or visit www.trinitydirect.net.

Crate and Barrel: Target 645,700 catalog buyers of beddings, linens, home appliances and home furnishings. Price: $115/M. Call: Specialists Marketing Services, 201.865.5800; e-mail listinfo@specialistsms.com; or visit www.specialistsms.com.

J. Peterman Catalog: Target 44,207 mail-order buyers of men’s and women’s apparel, furniture and exotic gifts from around the world. Price: $120/M. Call: Belardi/Ostroy ALC LLC, 212.924.1300; e-mail sales@boalc.com; or visit www.belardiostroyalc.com.

Metropolitan Opera Holiday Catalog Merchandise Buyers: Target 24,745 holiday buyers of videos, CDs, books, gifts and fashion accessories. Price: $80/M. Call: Packer List, 202.546.1889; or e-mail lstpacker@aol.com.

Miles Kimball Christmas Card Buyers: Target 248,568 catalog buyers of personalized Christmas cards. Price: $90/M. Call: 21st Century Marketing, 631.293.8550; e-mail info@21stcm.com; or visit www.21stcm.com.

National AIDS Awareness Catalog: Target 15,292 buyers from a holiday gift catalog of contemporary clothing, housewares, books, posters, etc. in which a portion of the proceeds go to AIDS research organizations. Price: $100/M. Call: Triangle Marketing Services, 212.242.4040; e-mail info@tms-ny.com; or visit www.tms-ny.com.

National Arbor Day Foundation Catalog Buyers: Target 120,197 members who purchase gifts, greeting cards and other items with a conservation theme. Price: $85/M. Call: RMI Direct Marketing, 203.798.0448; e-mail info@rmidirect.com; or visit www.rmidirect.com.

National Geographic Catalog Buyers: Target 189,356 catalog buyers of apparel, outdoor gear, scientific instruments, collectibles, etc. Price: $100/M. Call: Direct Media Consumer List Management, 203.532.1000; or visit www.directmedia.com.

Sundance Catalog Mail Order Buyers: Target 421,198 catalog buyers of handcrafted merchandise such as apparel, jewelry, shoes and home furnishings reflecting the heritage of the American West. Price: $100/M. Call: Mokrynskidirect, 201.488.5656; or visit www.mokrynski.com.

Vermont Country Store Voice of the Mountains Catalog: Target 647,513 mail-order catalog buyers of products for the house and body. Price: $100/M. Call: American List Counsel, 800.252.5478; or visit www.amlist.com.

Women Who Buy Through the Mail: Target more than 3.7 million mail-responsive women who’ve made purchases through the mail in the past 12 months. Price: $95/M. Call: W.S. Ponton, 800.628.7806; e-mail sales@wsponton.com; or visit www.wsponton.com.
 

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