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Washington Nonprofit Conference Roundup: Running Your Nonprofit Like a Business

February 2010

Here, a few notes on the new look of business rules, presented by Tom Gaffny, principal at Tom Gaffny Consulting, and Mary Beth McIntyre, president of Win-Win Giving, in the session "Running Your Nonprofit Like a Business" at the DMA Nonprofit Federation 2010 Washington Nonprofit Conference.

Old Rules — 1990s

  • Big dogs own the street
  • Be No. 1 or No. 2 in your market
  • Shareholders rule
  • Be lean and mean
  • Rank your players; go with the A’s
  • Hire a charismatic CEO
  • Admire my might

New Rules (a bit more NFP)

  • Agile is best; being big can bite you
  • Find a niche; create something new
  • The customer is king
  • Look out, not in
  • Hire passionate people
  • Hire a courageous CEO
  • Admire my soul

 


 

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