One question could be the most important question you will ever ask. Do you ask it — or know what it is?
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Fundraisers! Copywriters! Let us unite to stop using overbaked rhetoric as a substitute for compelling copy. There's no better place to start than by stopping, "The War On ..."Read More >>
No matter how distinguished your position, when it comes to special events ... sometimes you still have to move tables. Read More >>
When fundraising works, it's often because someone took the time to do the "usual" just a little bit better. Read More >>
Lively meetings engage your board members and propel them into action. Deadly meetings can sap all the energy out of everyone. Here are 10 great ways to create meetings that bring out your board’s best. Read More >>
In the fundraising arena, the discipline of a handwritten note, each week and even better each day, goes far. Showing gratitude is a big part of what we need to do — must do — to be successful. Read More >>
Am I too old or just not opening my eyes to see the fundraising opportunity of Bitcoin? Read More >>
If your organization does P2P fundraising — or if you wish it would — I hope you'll join us in Washington, D.C., on Oct. 21.
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"Gamification" is one of those buzzwords that makes its way around the nonprofit and marketing worlds every so often. Maybe you've thought about it before. Maybe it sounds too complicated. Or, maybe you heard about it at a conference a couple years ago and dismissed it as a passing fad. Yet, gamification doesn't need to just be a buzzword, and it doesn't need to be something big and complicated. It should simply be a tool in your marketing arsenal to buoy constituent behavior through... Read More >>
Got an idea for an app that could connect a charity or nonprofit with its supporters and beneficiaries in an ongoing way, one that could become part of their daily or at least weekly lives? Read More >>
Recent discussions focus on a myriad of topics, but in the past two months, the recurring targeted topics seem to include the following: cold calling, converting supporters into superstars, the education angle, increased brand awareness, determining what is fundraising ROI, how to apply for grants, the correct use of social media, and planning and executing events. In part 1, I covered the first half of these themes. Here, I tackle the remaining themes.Read More >>
This week, as I transition into my new position as interim executive director at Save the Chimps, we're talking about change — its inevitability; its power to invoke fear; and ultimately, our power to overcome that fear, ride out the transition and embrace any brave, new worlds that result from it. Read More >>