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Surround Sound Fundraising

Brenna Holmes

While the old techniques — direct mail and telemarketing — still work and generate responses, they alone are no longer the "gold standard" in fundraising. Savvy nonprofits are moving to "surround sound" fundraising. Read More >>


It's Your Turn

Larry C Johnson

Getting It Right the First Time

When making an organizational shift, we almost always want to start with a process, a thing that is easy to see and, hopefully, immediate in its impact. The place to begin, however, is with understanding the principles that are involved and operating in the situation. Read More >>


Old Dog Fundraising

Pamela Barden

Fundraisers, Don't Ignore the Competition

There is too much competition for your donors' attention and dollars to make fundraising a narcissistic exercise. Read More >>


Ruthlessly Practical Fundraising

Gail Perry

The Fastest Way to Ruin Your Appeal Letter

Be explicit, don't beat around the bush, get to the point and be clear in your fundraising appeal letter. You'll raise more money if you do! Read More >>


Bedrocks & Beacons

Jeff Jowdy

Major Gifts: People Aren't Always Who or What They Seem

There are many ways to prospect for potential major donors. But to really uncover opportunity, there is no substitute for being out in the field. Read More >>


Navigating Off the Napkin

Angie Moore

Giving Tuesday: I’ve Changed My Mind

Is Giving Tuesday about raising awareness or raising money — or both? Read More >>



Richard Perry

What Should Your Total Caseload Value Be?

It is very important to have a clear handle on what your caseload value currently is and if that number is meeting the expectations of management. If you're a manager reading this, please take the time to have a discussion with your good MGO and arrive at a mutually acceptable number for his or her caseload. It will build confidence and help the MGO focus on taking care of donors, which is exactly what you want. Read More >>


Pay It Forward

F. Duke Haddad

The Best Birthday Gift of All

Think about ways your organization can partner with others to help those in need. It may stir your passion toward others. Read More >>


Get What You Give

Joe Boland

Engage P2P Spotlight: 5 Steps for Effective Donor Cultivation

Dan Germain, vice president of business development at Small World Labs, tackled cultivation best practices, which certainly should be applied to any type of donor cultivation, whether the donors came in through a peer-to-peer campaign or not. Germain, who is both a presenter and planning committee member for Engage P2P, provided these "5 Steps for Effective Donor Cultivation": Read More >>


Outrageous Hope

Margaret Battistelli

Engage P2P Conference Is Next Week

Join FundRaising Success in Washington, D.C., next week for our inaugural peer-to-peer conference, Engage P2P: Redefining Peer to Peer.


Outside Counsel

Willis Turner

More Usage Mistakes Writers Make

Part 2 of my alphabetical list of writing mistakes that are easy to make but important to avoid.


Donor Trippin'

Nick Allen

Is There an App for Us?

Got an idea for an app that could connect a charity or nonprofit with its supporters and beneficiaries in an ongoing way, one that could become part of their daily or at least weekly lives? Read More >>


Raising the Possibilities

Thaddeus B. Kubis

Recurring Themes: The Case for Integrated Marketing Communications, Part 2

Recent discussions focus on a myriad of topics, but in the past two months, the recurring targeted topics seem to include the following: cold calling, converting supporters into superstars, the education angle, increased brand awareness, determining what is fundraising ROI, how to apply for grants, the correct use of social media, and planning and executing events. In part 1, I covered the first half of these themes. Here, I tackle the remaining themes.



Hump Day Hullabaloo

Jo Sullivan

Hump Day Hullaballoo: Sometimes It's Hell in the Hallway

This week, as I transition into my new position as interim executive director at Save the Chimps, we're talking about change — its inevitability; its power to invoke fear; and ultimately, our power to overcome that fear, ride out the transition and embrace any brave, new worlds that result from it. Read More >>