Navigating Off the Napkin
By Angie Moore
About Angie
Angie is ridiculously passionate about EVERYTHING she’s involved in – including the future and success of our nonprofit industry.
Angie is a senior exec with 25 years of experience in direct and relationship marketing. She is a C-suite consultant with experience over the years at the start-up and innovative DonorVoice and as general manager of Merkle’s Nonprofit Group, as well as serving as that firm’s CRM officer charged with driving change within the industry. She spent more 14 years leading the marketing, fundraising and CRM areas for two nationwide charities, The Arthritis Foundation and the American Cancer Society. Angie is a thought-leader in the industry and is frequent speaker at events, and author of articles and white papers on the nonprofit industry. She also has received recognition for innovation and influence over the years.
Hump Day Hullabaloo
Hump Day Hullaballoo: Sometimes It's Hell in the Hallway
May 22, 2013This week, as I transition into my new position as interim executive director at Save the Chimps, we're talking about...
Bedrocks & Beacons
Leave the Story Better Than You Found It
May 22, 2013Effective fundraisers are storytellers, no matter what the platform. And fundraisers should "leave the story better than you found it."...
Outside Counsel
So ... Is Social Media BS or Not?
May 20, 2013Maybe the question is not whether social media is BS, but whether it is fundraising....
Pay It Forward
What Flavor Is Your Ice Cream?
May 17, 2013Fundraisers should not look at prospects as single flavors. Instead they need to aim for the Neapolitan approach....
Get What You Give
The 3 R's of the Engage Conference: Retention, Risk and Reward
May 16, 2013Three themes seemed to emerge at the Engage Conference among all the presentations — retention, risk and reward, or the...
Fundraising Matters
Engaged in Lifelong Learning: What I Learned, Why I Keep Learning and Why You Should Too
May 16, 2013Why keep learning? Because things are changing, and we need to change along with them. There are great opportunities to...
ProSpeak
Why Mobile Giving Works
Apr 16, 2013If you make it easy for donors to show they care by asking for small donations and you do so...
Outrageous Hope
'The Tears That Come From Our Eyes Actually Come From Our Hearts'
Mar 29, 2013I also love fundraisers, and this video made me think of y'all and the glorious work you do, and it...
The Intricacies of a Successful Sandbox
I've been around the block a few times, and I've been on both sides of the block. I've run programs at nonprofits, and I've worked at agencies. What all this means is that I've seen my share of agency relationships.
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I’m Ticked Off!
To measure the effectiveness of a brand based on a single channel or a single campaign strategy is a terrible mistake. And, honestly, I'd like to see the media report on what matters — not just something that has a shock factor.
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What's Your Personal Brand?
Funny how such a simple, five-letter word (brand) can be so complex and so much more than just a logo.
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Survey Results Are In! (The Real Skinny on Nonprofit Data)
This information, if used correctly, paints the picture of how people connect to our organizations — and those connections are critical to helping predict the future connections.
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Hey You — Please Take This 10-Question Survey
If you are a nonprofit, I really need you to click on this link and take this 10-question survey. Five minutes — TOPS — trust me!! And, I don't even ask for your name or your organization name.
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