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ProSpeak

By Who's Up Next?

About ProSpeak

Essays about the nitty-gritty of fundraising, written by the people who do it every day

 

Bedrocks & Beacons

Jeff Jowdy
Go With Your Gut
Aug 20, 2014

If you are struggling with an employee or a board member and your gut says to move him or her...



Ruthlessly Practical Fundraising

Gail Perry
'We Don't Want Your Money …'
Aug 20, 2014

This approach and these ideas can guide you to much, much bigger money. It's all in how you approach your...



Get What You Give

Joe Boland
The FundRaising Success ALS Association Ice Bucket Challenge
Aug 20, 2014

Never one to miss out on the fun, FundRaising Success accepted the Ice Bucket Challenge from DonorPro Nonprofit Fundraising Solutions,...



Navigating Off the Napkin

Angie Moore
Can We Talk About What 'Not Interested' Means?
Aug 19, 2014

The next time you're tempted to say "I'm not interested," I highly recommend you break that down and understand what...



Connections

Jeff Schreifels
Are You Delighting Your Donors?
Aug 18, 2014

There are hundreds of ways to do just that. But none of them will do any good unless you actually...



Outside Counsel

Willis Turner
Are the People Reading Your Mail Ruining It?
Aug 18, 2014

Here are 17 ways to help others judge a fundraising letter.
...



Pay It Forward

F. Duke Haddad
Flip the Agenda at Your Next Volunteer Board Meeting
Aug 15, 2014

Never stay satisfied with any meeting, agenda or process. It is everyone's responsibility to drive time, talent and treasure to...



Old Dog Fundraising

Pamela Barden
Fundraising Is Not ...
Aug 14, 2014

Fundraising isn't painless — but the joy it brings makes our profession amazing.
...



Outrageous Hope

Margaret Battistelli
Engage P2P Keynote: Marty Coelho
Jul 29, 2014

Marty Coelho was one of the driving forces behind Relay for Life. You probably don't  know him in that context....



Donor Trippin'

Nick Allen
Is There an App for Us?
Jul 1, 2014

Got an idea for an app that could connect a charity or nonprofit with its supporters and beneficiaries in an...



Raising the Possibilities

Thaddeus B. Kubis
Recurring Themes: The Case for Integrated Marketing Communications, Part 2
Dec 27, 2013

Recent discussions focus on a myriad of topics, but in the past two months, the recurring targeted topics seem to...



Hump Day Hullabaloo

Jo Sullivan
Hump Day Hullaballoo: Sometimes It's Hell in the Hallway
May 22, 2013

This week, as I transition into my new position as interim executive director at Save the Chimps, we're talking about...



The Perfect Recipe for Donor Prospect List Segmentation

Looking for the perfect recipe for donor prospect list segmentation? With just a few ingredients, you can tailor every donor prospect acquisition effort.

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6 Keys to Fundraising Success With Millennials

Knowing how to effectively interact with the younger generation is imperative to successful fundraising efforts. Here are six tips to help you fundraise with the millennial generation.  Read More >>

Companies Mentioned:

Why Coordination Is a Crucial Component of Your Funding Strategy

Organizations require consistent, diverse funding streams to keep vital programming alive. However, many organizations lack comprehensive strategic plans that integrate philanthropic giving and grant seeking as an active component of resource development.

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5 Reasons to Use Event Management Software to Plan Your Next Fundraising Event

Let the software do most of the work so you can concentrate on ensuring the most success for your fundraising events. Here are five ways event management software can make your job easier.

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5 Ways Nonprofits Can Gain Exposure Through Social Media

Learn how you can engage your supporters and keep them invested in your cause with five simple social-media tips.  Read More >>

Fundraising Wisdom From a 25-Year Pro: Connie Sanderson, Kurn Hattin Homes for Children

In the spirit of handing down wisdom from those who have forged a path before us, Connie Sanderson, co-executive director of Kurn Hattin Homes for Children, shares advice, tips and best practices she has gathered over her own quarter-century of fundraising success.
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3 Things You Can Do Now in Response to Current Fundraising Trends

With fewer lists coming onto the rental market, list universes shrinking so significantly and retention rates dropping, maintaining the status quo and hoping things improve is a death spiral. There are three things you must do now to be successful in the long run. There is nothing breakthrough here, and every charity claims it is doing these well, but my research indicates otherwise.   Read More >>

Companies Mentioned:

3 Ways Fundraisers Can Leverage Telemarketing

Telemarketing is a critical piece of the multichannel fundraising puzzle. So, how can an organization leverage telemarketing to remind its donors why its work is so important? Here are three things to remember.
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4 Recommendations for Smart Interactive Investments

As your organization makes its interactive investment plans, especially with the common July 1 fiscal year around the corner, you can shine as a strategic leader. Consider these four recommendations.

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Controlling the Interactive Purse Strings

On the whole, nonprofit organizations are spending more on interactive solutions this year. And with good reason. Integrated websites are elevating donations to holistic mission experiences. Fundraising platforms are empowering donors to support the charities they love in a manner that suits them best. Mobile and social developments are reaching more constituents and driving increased engagement.

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Where Nonprofits Invest Their Interactive Dollars

As nonprofits develop their interactive strategies and budgets, they have the right idea: ensure the basics work and then make them work hard for you with effective engagement.

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Companies Mentioned:

7 Steps to Retain Your Fundraisers

Focus group respondents revealed a need for leaders to better configure the shared values, style, structure, systems, staffing and strategy within their organizations. The study’s findings were used to construct seven corrective action steps for nonprofit leaders managing the daily activities of charitable fundraisers.
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Get More Out of Your Fundraising Donation Page by Acting Like an Online Store

Christine Schaefer, VP of community and marketing at Salsa Labs, tackles nonprofit donation page design and explains why and how a small to midsize business e-commerce strategy can be applied to nonprofit donation page design for higher completion rate.  Read More >>