Found 90 item(s). Displaying 1-15
Succeeding With Sponsorships
June 22, 2010
From FS Advisor
An effective sponsorship program can help a nonprofit organization quickly turn chaos, like our country’s current recession, into a creative opportunity for success. To do so, a nonprofit must be able to articulate and demonstrate how aligning the mission of its organization or cause-related effort with the dollars and brand of a corporate partner will generate awareness, increase revenue and drive loyalty for both parties in a jaded marketplace.
Most Fundraisers Predict Growth
June 18, 2010
From Philanthropy Journal
Most charitable fundraisers in the U.S. expect to raise more money this year than in 2009, a new poll says.
Sixty-one percent of 692 fundraisers responding to the poll, conducted on its website in April and May by the Association of Fundraising Professionals.
In comparison, 15 percent of those
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10 Creative Strategies to Cut Through the Clutter
June 15, 2010
From FS Advisor
During their presentation, “30 Ideas in 60 Minutes: Your Hour of Creative Power," at the Association of Fundraising Professionals Fund Raising Day in New York held last Friday, Jeff Brooks, creative director at TrueSense Marketing; Moira Kavanagh Crosby, president of MKDM; and Dennis Lonergan, president of Eidolon Communications, provided direct-response and online fundraising strategies to make your fundraising solicitations stand out from the crowd. Here, Crosby outlines her 10 strategies from the session.
2009 Household Charitable Giving Down Five Percent From 2008
June 1, 2010
From Boston College
May, 2010 - Individual charitable giving in 2009 amounted to $217.3 billion, a decline of $11.2 billion or 4.9 percent from the estimated $228.5 billion total in 2008, according to the latest report by researchers at the Center on Wealth and Philanthropy at Boston College and
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Are You Counting or Are You Measuring?
May 11, 2010
From FS Advisor
Our everyday lives are full of numbers and metrics. The hours and minutes on the alarm clock. The temperature of the water that hits our face. The expiration date on the milk. The distance to our offices. The posted speed limit on the road. The number of e-mails waiting in the inbox. We live in a sea of things that can be counted and metrics that can be measured.
Two Major Fundraising Organizations in Discussions to Affiliate
May 10, 2010
From Association of Fundraising Professionals
The Association of Fundraising Professionals (AFP) and the Partnership for Philanthropic Planning (PPP) are involved in discussions aimed at developing an affiliation agreement and forming a united organization dedicated to advancing ethical fundraising and philanthropic planning practice.
AFP (which encompasses 30,000 fundraisers working in...
What We Can Learn From Our Global Fundraising Neighbors
May 4, 2010
From FS Advisor
What if we could extend this knowledge sharing beyond our own borders? What if we could learn how fundraisers in Bolivia deal with the lack of postal or banking systems? How did a Dutch organization generate more than 500,000 monthly donors? How are Italian organizations using digital media to drive results? How could we, wherever we are located, learn from our fundraising cousins on the other side of the planet?
Fundraising in the Blogosphere
April 27, 2010
From FS Advisor
These days, savvy fundraisers are looking for every possible opportunity to connect with donors and raise money. Web-based tools and social media offer possibilities that we’ve never had before. Blogs have been around for a while, mostly used in journalism and other fields. Now, blogs are being used for advocacy, awareness and even fundraising.
How Tweet It Is! Mastering Social Media for Fundraising Success
April 27, 2010
From FS Advisor
Social media, online fundraising, going to the dentist — these are all things that tend to scare traditional fundraisers regardless of age. It’s often believed that older professionals are reluctant to embrace new technology. But that shouldn’t be the case. This new medium is cost-effective and environmentally responsible. It gives nonprofits nontraditional ways to acquire, profile and cultivate donors and new constituents. When a fan/user/friend retweets you, promotes or fundraises for your cause, your organization has the access to his or her personal information, given the user's privacy settings allow for it. Social media helps you learn more than you currently know or have on your housefile from traditional direct-mail or special-event donors.
Economy Still at Top of Fund Raisers' Worries, Survey Finds
April 14, 2010
From News
April 14, 2010, Chronicle of Philanthropy — Fifty-seven percent of charities raised less money last year than in 2008—or had flat returns—according to a study released by the Association of Fundraising Professionals at its annual meeting here.
Forty-three percent of charities said they had raised more in 2009 than in 2008, the smallest share in the history of the nine-year survey, which drew responses from 345 American fund raisers and 350 Canadian fund raisers.