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Grace and Grit
February 2009
From FundRaising Success
2008 was an amazing roller-coaster of a year on so many levels, filled with soaring highs and abysmal lows. A couple of the highlights: The Phillies won the World Series — hey, we’re in Philadelphia; it was a big deal (but whether it made the Eagles’ smashed Super Bowl dreams any less painful is debatable); and, oh yeah, history was made in the political arena when the American people gave Barack Obama the presidency.
ListLook
December 2008
From FundRaising Success
21st Century Investor Postal List: Target 46,399 subscribers to a newsletter on how to become wealthy by investing in companies that are changing the way the world works. Price: $190/M. Call: MetaResponse Group, 954.360.0644; or visit www.metaresponse.com. 3-N-1 Direct — Book Buyers & Reading Enthusiasts: Target 2.3 million book buyers and reading enthusiasts. Price: $95/M. Call: Media Source Solutions, 866.641.3003; e-mail sales@mediasourcesolutions.com; or visit www.mediasourcesolutions.com. A+ Bridal: Target 321,458 women who have requested a catalog featuring wedding invitations and personalized accessories. Price: $95/M. Call: A+ Media Group, 847.636.2754; or visit www.aplusmg.com. Action Against Hunger: Target 2,300 donors to
List Look
June 2008
From FundRaising Success
Following is a sampling of new-to-the-market and newly managed lists. #1 Golf Investors Mailing List: Target more than 1 million wealthy investors who love to golf and make financial investments. Price: $100/M. Call: Crowley Marketing, 800.488.4852; or visit www.crowleymarketinginc.com 1TM Home Improvement Requesters Opt-in Email Database: Target more than 2.3 million online consumers with an interest in home improvement. Price: $65/M. Call: 1Touch Marketing, 561.368.5067; e-mail info@1touchmarketing.com; or visit www.1touchmarketing.com A and R Research — Pet Owners & Lovers: Target more than 6 million pet owners and lovers. Price: $85/M. Call: ACT ONE LISTS, 800.228.5478; e-mail info@act1lists.com; or visit www.act1lists.com Audubon Naturalist Society: Target
List Look - Military Personnel
November 2007
From FundRaising Success
Following is a sampling of lists available to reach military personnel as potential donors.
Prospecting in the Upper Deck
August 2007
From FS Advisor
I’m a baseball fan and love going to games, but I often find myself in the upper tier (the cheap seats). It’s a desolate place that’s less crowded, and you’ll rarely, if ever, catch a foul ball. But there’s gold in the form of die-hard fans in the upper deck. Just a different sort of gold than you’ll find in the lower levels. The same can be said of second- and third-tier lists, which can be great resources for organizations seeking new prospects that will prove to be precious alloys. But how does an organization know when it’s time to make the move
International Relief Efforts
February 2007
From FundRaising Success
Following is a sampling of lists available to reach potential donors to international relief efforts.
List Look
September 2006
From FundRaising Success
Following is a sampling of lists available to reach alternative-medicine advocates as potential donors.
List Look
August 2006
From FundRaising Success
A sampling of lists available to reach animal lovers as potential donors.