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FundRaising Success Advisor Job Connection
June 2018
From Hold
JOB CONNECTION DEVELOPMENT STAFFING FundraisingTalent is the nation's first and only professional staffing firm dedicated to bringing short term project or interim staffing help to schools, hospitals and other non-profits that need high caliber, skilled fundraisers. Want a low risk way to try a new program? Need to fill a temporary staff gap caused by a sudden departure or maternity leave? Does your direct mail program need a fresh perspective? Should someone look over that trust agreement? For these and many more targeted solutions to your fundraising needs, see
www.FundraisingTalent.com, or call 866-TOP-TALENT (866-867-8253) to find out more. _________________________________________________________ SENIOR CONSULTANT: ACCOUNT
Fundraising Stars
February 2010
From FundRaising Success
Matthew Bregman
director of development
El Museo del Barrio
Since Matt Bregman's arrival at El Museo del Barrio in spring 2006, private giving has soared from $2 million in FY02-05 to more than $6 million last year. But as impressive as those numbers are, it's not always just about numbers. According to Julián Zugazagoitia, director and CEO of El Museo del Barrio, Matt's leadership made it possible to reopen the museum to the public after a $35 million renovation.
Lifetime Achievement
February 2010
From FundRaising Success
Lynn Edmonds
President
L.W. Robbins
When FS' parent company, North American Publishing Co., set out to launch this magazine in summer 2003, the launch team wanted to establish an editorial advisory board that would ensure it started out on the right foot and stayed that way. The board had to include people from all areas of fundraising who were entrenched enough to have a solid grasp of its history but still open enough to be able to see into its future and head there without fear.
Sector Report: Fundraising 2009-2010
January 2010
From FundRaising Success
Lynn Edmonds, president, L.W. Robbins AssociatesLoyal donors are being conservative but holding on. Since the spring, we have seen a slight increase in giving in some audiences but not all. And in certain cases, we have been able to reactivate lapsed donors by decreasing the gift asks.
Top Fundraising Strategies For Thriving in Times of Economic Stress
July 14, 2009
From FS Advisor
In the DMA Nonprofit Federation workshop “45 Top Strategies to Survive and Thrive in Today’s Economy” held in May in New York, presenters Lynn Edmonds, president; Bryan Terpstra, vice president of fundraising; Amy Beaudoin, associate creative director; and Kevin Eagan, vice president of production services, all of LW Robbins Associates; and Jenny Floria, senior director of account management at ParadyszMatera, offered practical guidance on the best strategies to strengthen donor relationships and increase net revenue during the economic downturn.
Filling the Void
April 2009
From FundRaising Success
In fall of 2008, the 25-year-old Food Bank For New York City was facing a crisis. A quickly souring economy was a double-edged sword — making for an increased need among people requiring food assistance, and decreased donations of both food and money from businesses and individuals feeling the pinch.
Mid-Level Donors: Get ’em, Grow ’em, Keep ’em
December 2008
From FS Advisor
Do you need help developing long-term relationships with your mid-level donors? Do you want to launch some special mailings and tailored communications for these high-level donors but don’t know where to begin? Or is your current mid-level program in dire need of some fresh ideas?
Several organizations have made a big impact on the bottom line by attracting donors to the mid-level and by maintaining long-term, fruitful relationships with them, L.W. Robbins Associates President Lynn Edmonds said at Blackbaud’s 2008 Conference for Nonprofits held last month in South Carolina.
Bryan Terpstra, vice president of client services at Robbins, added that, “A big focus is on the creative approach used to attract the mid-level donors and how this differs from the approach used for other segments of the donor file.”
Case Study: Ask and Receive
October 2008
From FundRaising Success
All donors are not created equal. As in the for-profit world, the most financially valuable ones are the ones who undertake long-term relationships with an organization — those who embrace a nonprofit’s mission and make donations again and again. In a perfect world, fundraisers would be able to discern these individuals from the 70 percent of newly acquired donors whose first gifts are also their last, and invest in them accordingly.
Five Things You Must Do to Ensure a Second Gift
September 2008
From FS Advisor
Even in a “healthy” fundraising program, only 30 percent of newly acquired donors give again after their original gift! What can you do to keep more of your new donors interested in your cause and eager to support you again and again? You have a critical window of opportunity to motivate donors to give a second gift — usually within three months of their first gifts. As more time passes, it’s less and less likely that new donors will give again. But if they do, they’re much more likely to turn into generous, loyal supporters. Here are five essential things you must do
Conference Roundup: Preaching to the Board
August 2008
From FS Advisor
Fundraisers who want board members and upper management singing the praises of direct-response fundraising have to convert them. In the session “Managing Up: Helping Your Board and Senior Management Become Direct Response Evangelists” during the 2008 New York Nonprofit Conference earlier this month, co-presenter Bryan Terpstra, vice president of client services for Holliston, Mass.-based direct-response marketing firm L.W. Robbins Associates, said that fundraisers must change board members’ minds by speaking their language. First and foremost, fundraisers who want board members on their side need to avoid fundraising jargon. Board members and senior managers can’t relate to terms like “donor retention” and “donor pyramid,”
Coming Clean
June 2008
From FundRaising Success
Let me preface this by saying that I’ve been told that I’m too hard on myself (and, unfortunately, on everyone around me — but that’s another story). I hope you’ll agree (with the first part, anyway) when I fess up to the misgivings I’ve been having about some of our editorial content. I’m mainly talking about our weekly e-letter, the FS Advisor, and our newest e-letter, Giving 2.0. We’ve been rather short-staffed for what seems like forever, and I’ve been losing sleep (yes, literally — how sad is that?) over the fact that a lot of our e-letter content has been picked up
Case Study: Crisis in Kenya
June 2008
From FundRaising Success
When violence erupted in Kenya in late December 2007 following disputed national election results, relief organization Medical Assistance Programs International quickly launched a multipronged response. The MAP relief team rushed emergency blankets, food, lifesaving medicines and basic health care to meet the immediate survival needs of up to 10,000 people in the Kibera slums outside of Nairobi, one of the hardest-hit areas.
From the Ashes
April 2008
From FundRaising Success
There’s a lot to be said about failure. Mainly that it stinks. No, seriously — failure helps you appreciate success a little more, right? And on a less existential level, it can teach you a lot about what not to do next time around. That’s no more apparent than in the world of direct-mail fundraising efforts. And from what we hear, it happens to the best of them. So to prove you’re not alone when one of your ideas isn’t as all-fire successful as you had hoped, here are a few failure stories from fundraising pros. Hear Ye, Hear Ye … Don’t Traumatize Your
State of the Sector
December 2007
From FundRaising Success
Editor’s Note: What’s changed in the fundraising landscape over the past year, and what’s ahead for fundraisers in 2008? To find out, we hosted a virtual roundtable with four fundraising professionals whose names you probably know.