Oddly Precise Nonprofit Predictions for 2008
Our researchers here at the Easier Said Than Done Pavilion and Golf Course have turned their considerable skills to predicting your future. To discover what’s ahead for your nonprofit organization in 2008, simply match the year of your founding with...
Don’t Let Hillary (or Rudy or Barack or …) Steal Your Donors
For those fundraisers who appreciated that 2006 and 2007 were relatively disaster-free, and therefore were free to pursue funding for their causes without seeing donors abandon them for the victims of a previously unimaginable hurricane or tsunami, let me be...
AIDS Organization’s Site Lacks Passion, Power
For those of you who don’t live in New York City (or haven’t seen a Broadway show recently), Broadway Cares/Equity Fights AIDS has a reputation in town for living up to its tagline as “the nation’s leading industry based HIV/AIDS...
Fundraising Forum: State of the Sector, Part 2
Editor’s Note: Part 1 of this virtual roundtable on changes in the fundraising landscape over the past year and what’s ahead for fundraisers in 2008 appeared in the December 2007 issue of FundRaising Success. Or you can find it by...
List Look: Education
Following is a sampling of lists available to reach donors who support education causes....
It’s in the Cards: Why Lists Matter to Creative
There’s a powerful, woefully underused fundraising wea-pon that should be in every copywriter’s and art director’s arsenal. It can help you target your creative more effectively, have a better feel for your prospects and, in all likelihood, do a much...
Analyze This!
We watch our open rates. We track our clickthroughs. But do we really know who we’re e-mailing? When we capture the all-important e-mail address, we’ve gained access to that person’s inbox (and, ideally, her approval — or at least an...
Modern Leadership for Fundraising Executives
When was the last time you asked yourself what type of leader you are? It probably was the last time a situation presented itself to challenge your leadership skills. It’s a great question for nonprofit managers to ask themselves as...
V to the Tenth!
“Say it! Say the word!” In a church basement in Philadelphia, a Women’s Ministry group is meeting to discuss an upcoming fundraiser. After a few minutes of conversation, the group’s leader points her finger at one of the attendees and...
Suit Up!
Attending conferences is a great way for nonprofit professionals to learn, expand their network and stay up to date on issues facing the sector. Conferences also are a great opportunity for personal enrichment. There are many different reasons for attending...
GoodDogz.org
GoodDogz.org is a Reston, Va.-based nonprofit that informs people about dog selection and care, and assists canine rescue groups with a variety of responsibilities....
All About Eve
Well, not quite all. I only talked to the woman for about 20 minutes some three months ago. But she has stayed with me, and I learned enough to know that anyone who reads this magazine really should have a...
Fundraising Un-Success
We all learn from our successes and failures. But it’s easier to focus on the successes and to ignore the failures. That’s why this magazine is called FundRaising Success. No one wants to discuss their failures with colleagues. Whoever’s mug...
The Devil (and Second Gift) is in the Details
In the forward to his classic work, “The E-Myth Revisited: Why Most Small Businesses Don’t Work and What to Do About It,” author Michael Gerber says of great businesses: “The only way [for small businesses] to reach something higher is...
