Go On ... I Dare You
Do you have the guts? I have 10 ideas that might scare the daylights out of you. They're probably difficult, politically unpopular or against the rules of your organization. Furthermore, these ideas might not work for you. They could even...
Little Dogs ... Big Tricks
Fundraising pros Dane Grams and Richard DeVeau offer some general tips for small and midsized nonprofit organizations. ...
Baby, Come Back ...
I deliberately became a lapsed donor (13+ months) in early 2010 in order to receive more reinstatement and acquisition mail, to see how nonprofits would endeavor to woo me back. Recent lapsed-donor direct-mail efforts from St. Labre and CARE really...
Plan for '11: Deeper Connections
As a new year unfolds, here's to relationships old and new, personal and professional. And here's to the deeper connections, genuine appreciation and fervent stewardship strategies that breathe practical reality into the outrageous hope I'd like to see color all...
3 Simple Steps to Donor Retention
Take these three steps to donor retention if you're at the helm of a one-person development and marketing shop or smal nonprofit organization. ...
Investing for Charity
2010 Nonprofit Consultant of the Year Lori Van Dusen passes along some of her advice to fundraisers. ...
2011's Most Useful Marketing Lessons
This year I wanted to 1) motivate nonprofit communicators to reflect so they'll increase the impact of their work this year and 2) share the core lessons learned with their peers. Thus the " most valuable marketing lessons learned in...
