Fundraisers from all walks of life are encountering many challenges these days, but what do the C-level executives see as the most important issues facing the sector? At the Direct Marketing Association Nonprofit Federation’s 2010 New York Nonprofit Conference, three top nonprofit executives joined moderator Tom Harrison, president and CEO of Russ Reid, to discuss these issues in a two-part session, “Cracking the Shell: Open Dialogue & Discussion With America’s Top Nonprofit C-Level Executives on the Sector’s Most Pressing Issues."
Text messaging is fundamental to the daily routine of the next generation of donors and members. To build community and to recruit new members, text messaging is an option every nonprofit should explore.
Major donors are invaluable for any fundraiser, and retaining them during these tough economic times is more critical than ever. At the 2010 Bridge Conference held in National Harbor, Md., July 26-28, Martha Schumacher, president of Hazen Inc., and Katie Jett Walls, manager of individual giving at Capital City Public Charter School, provided 10 stewardship tips to live by in their presentation, "How to Keep Your Major Donors Happy."
Sure, it's a little early to be thinking about how many shopping days are left until Christmas … but fundraisers surely are well into their campaigns for end-of-year giving. The September issue of FS features an informal roundup of ideas provided by a handful of fundraising pros on how to make the most of the giving public's natural desire to help during the holidays.
So with all these great, new outreach and engagement tools at its disposal, how can your organization harness this still-new medium to empower constituents on your behalf? There are many strategies and initiatives already playing out all...
This month I want to discuss a troubling digital divide — and it's not the kind you think. I'm not talking about the fact that some people are wired while others lack access to technology — though that's...
According to some, communication rules that hurt fundraising effectiveness but make people in the organization feel good are perfectly OK. Call me old-fashioned, but I'd say anything you do with your communication that de-motivates donors from giving...
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