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The spectrum of strategies and campaign types from annual giving to bequests, as well as other means of attaining funds to support the nonprofit mission


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How a 'No' Becomes a 'Yes'

Richard Perry July 28, 2014

I've realized that no's are my friends. They provide a learning. They give me wisdom. They shine a light on my path so I can...

The Secret to a Smart Annual Fundraising Plan

Gail Perry July 23, 2014

When you make smart choices and set thoughtful priorities about where you are going to spend your time and resources, then you have a solid,...

Talking Grants With GE Foundation's Asha Varghese

Joe Boland July 22, 2014

Asha Varghese, director of global health programs at the GE Foundation, discusses her foundation's grant process and shares keys for fundraisers seeking grants. ...

6 Ways to Influence Your CEO to Love Fundraising

Jeff Schreifels July 21, 2014

This is crucial. Your organization will never grow if your top leader cannot embrace fundraising and understand it's a large part of the job....

How Often Do You Go to the Well?

F. Duke Haddad July 18, 2014

Look at the big picture and learn from every victory and defeat. And avoid budgeting a large grant when there is uncertainty as to the...

Report: Annual Funds Increase the Likelihood of Fundraising Success

NRC Annual Fund Infographic July 18, 2014

The Nonprofit Research Collaborative's recently released Special Report About Annual Funds explores the topic of annual funds and how important they are to fundraising success....

'Cheerfully Aggressive' Fundraisers?

Gail Perry July 16, 2014

Take heart. The world needs us to be active, connecting with people while we cheerfully, aggressively promote our causes....

Dealing With Objections

Richard Perry July 14, 2014

One of the most frustrating things a major-gifts officer can experience is an objection. But an objection is nothing more than a signal or marker...

Treat Your First Meeting Like a First Date!

F. Duke Haddad July 11, 2014

Make the most of the first date. With practice, your comfort zone and confidence will increase.  Who knows where the conversation will lead!  ...

Good Surprises Can Benefit Your Fundraising

Pamela Barden July 10, 2014

As a nonprofit organization, we probably can't offer donors a discount on their half-birthday. But we can surprise and delight them, and make them feel...