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Issues dealing with lists, segmentation, donor relationship management, privacy, data mining, testing, modeling, statistics, etc.


RSS More On Database / Donor Relationship

Podcast: Advice on Maximizing Your Return on Big Data for Nonprofit Fundraising

Joe Boland December 17, 2014

At a recent Wake Up Your Fundraising Breakfast Panel presented by FundRaising Success and sponsors Blackbaud and Listen Up Espanol , three fundraising professionals...

The Real Cost of Overhead

Larry C Johnson December 11, 2014

Liz's worthy organization sought to be frugal for years. Not a bad thing. Gradually, but surely, this desire to be financially responsible morphed into...

Clutter Can Kill Your Fundraising

Pamela Barden December 11, 2014

The key message running through NextAfter's "5 Ways to Cut Through the Clutter With Your Year-End Fundraising" report (in my opinion) is that over time,...

Does Your Message Fit Into a Tweet?

GenNext image December 2014

What strategies do you adopt to re-educate your support base, while continuing to attract the new — and younger — benefactors that represent your future?...

5 Ways Data Can Enhance Your Donor-Focused Fundraising

Hanover Donor Data graphic November 18, 2014

To support a successful, donor-focused, relationship-based fundraising strategy, organizations should collect and analyze information on donors, prospects, past campaigns, public perception, peer organizations and best...

Nonprofit Coach With Ted Hart: Meredith Hancks on Donor Prospect Research

TedHart November 18, 2014

Ted Hart speaks with Meredith Hancks, director of prospect research and management at Western Illinois University, about donor prospect research on his Nonprofit Coach radio...

The Only 6 Things You Need to Take/Leave When Making the Ask

Jeff Schreifels November 10, 2014

A donor gives because he has been inspired by the work your organization does and the work you have done to match his passion with...

Just the Stats (and Infographics): 2014 Give Local America Donor Data

Give Local America 2014 infographic November 7, 2014

On May 6 of this year, more than 300,00 donors gave more than $53 million to 7,000 nonprofits in 120 communities as part of Give...

The Great Budget Excus … um … Debate

Angie Moore October 28, 2014

Budget management and budget cuts are never easy, but becoming stagnant and not trying to change is not the answer....

'Big Data' Is Actually About the Small Data

DaveAcupHeadshot October 2014

The term "Big Data" gets tossed around an awful lot these days, no matter if you're talking the business sector or nonprofit fundraising sector. But...