DIRECT MAIL

Topics that deal specifically with direct-mail campaigns, from copywriting and creative, to paper and envelopes, to postal issues

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X PRIZE, Govt. of India & IIT Delhi Announce Partnership to Create Global Competition to Develop Clean-Burning Cookstoves

X Prize Foundation logo September 1, 2010

The X PRIZE Foundation , an educational non-profit that designs and administers competitions with prizes of up to $30 million, the Government of...

The Nonprofit Sector’s Most Pressing Issues: The C-Level Exec’s Point of View

August 31, 2010

Fundraisers from all walks of life are encountering many challenges these days, but what do the C-level executives see as the most important ...

TNT survey reveals a third of donors give after receiving direct mail

Centre for Charitable Giving and Philanthropy logo August 31, 2010

Cathy Pharoah, director of the Centre for Charitable Giving and Philanthropy, says direct mail remains 'hugely important.' One-third of people who make donations to charity...

Blackbaud Receives Green Business Pioneer Award

Blackbaud August 19, 2010

Company furthers its commitment to philanthropic initiatives and protecting the environment CHARLESTON, S.C., Aug. 19 /CSRwire/ - Blackbaud, Inc (Nasdaq: BLKB), the leading global provider...

The Real Value of Direct Mail

August 17, 2010

The traditional (and frankly easy) way to evaluate a direct-mail fundraising program is to determine net revenue and the number of donors you...

S(p)ending Money to Make Money

August 2010

There's a lot of money in the mail these days. Over a period of about six weeks, I racked up $4.65 in cash and...

Ford Foundation Commits $85 Million to Improve Environment While Aiding Rural Economies Around the World

Ford Foundation July 30, 2010

The Ford Foundation announced it would commit $85 million in grants to ensure that rural and indigenous people around the world...

DMA Files Motion to Dismiss USPS Postal Rate Hike Request

Direct Marketing Association logo July 26, 2010

The Direct Marketing Association and the DMA Nonprofit Federation today asked the Postal Regulatory Commission to dismiss the ...

All About Email Creative

All About Email Creative July 20, 2010

Powered by the Email Campaign Archive, www.emailcampaignarchive.com According to “The Power of Direct,” a late 2009 study from the Direct Marketing Association, email...

Charities Mail Out Coins, Hope for Larger Return

coins July 19, 2010

A growing number of charities across the USA are taking a nickel-and-dime approach to encourage donations by mail, despite some evidence that...

 
 
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