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STRATEGIES / TECHNIQUES

Specific tools and techniques to support fundraising, including things like auctions, sweepstakes, telefundraising, mobile and corporate partnerships

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RSS More On Strategies / Techniques

Is 1 Child Actually More Motivating Than 1 Million?

Angie Moore December 16, 2014

It's not the actual number that matters — it's the ability for a donor to feel like he or she can make a real difference....

5 Ways to Use One Powerful Fundraising Word

Willis Turner December 8, 2014

"Help" means a lot of different things to a lot of different people. You use it often in your fundraising copy, but are you keenly...

5 Easy Tips to Ramp Up Your December Gifts

charitywater December 3, 2014

Are you ready for a huge spike in online gifts this month? I hope so! Because the money — and the donors — are out...

Read This in the Next 5 Minutes!!!

Infomercial December 2014

You might think infomercials are corny and campy. Maybe so. But they’re also gems of direct response. Let’s take a look at the role...

Will This Bad Fundraising Idea Ever Die?

Willis Turner November 24, 2014

There's a lot of talk about the need for innovation in fundraising. As there should be. But before new ideas are introduced, we should make...

2014 Gold Awards for Fundraising Excellence Special Events Winners

JFD Poster November 19, 2014

Check out the winners of the 2014 FundRaising Success Gold Awards for Fundraising Excellence Special Events category from the Jewish Federation of Delaware, Art Institute...

2014 Gold Awards for Fundraising Excellence Telefundraising (Less Than $10 Million) Winners

DGA logo November 18, 2014

Check out the winners of the 2014 FundRaising Success Gold Awards for Fundraising Excellence Telefundraising (Less Than $10 Million) category from the Democratic Governors Association...

2014 Gold Awards for Fundraising Excellence Telefundraising ($10 Million and Over) Winners

DNC logo November 17, 2014

Check out the winners of the 2014 FundRaising Success Gold Awards for Fundraising Excellence Telefundraising ($10 Million) category from the Democratic National Committee and EMILY'S...

2014 Gold Awards for Fundraising Excellence Email (Less Than $10 Million) Winners

GuideDogsBlind_01 November 14, 2014

Check out the winners of the 2014 FundRaising Success Gold Awards for Fundraising Excellence Email (Less Than $10 Million) category from Guide Dogs for the...

Avoid Donor Fatigue by Asking Less Frequently, More Strategically

Larry C Johnson November 13, 2014

Every organization has a fundraising "tipping point." Most never actually reach it, but many find their revenue totals plateauing with miniscule increases from year to...

 
 
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