• Presented By: FundRaising Success
• Sponsored By: CDS Global
• Duration: One hour
• Speakers: Pamela Barden, CFRE, Fundraising Strategy and Creative Consultant, PJBarden, Inc.; Jeff Johnson, Account Manager, LW Robbins
• Moderator: Margaret Battistelli Gardner, Editor-in-Chief, FundRaising Success; Brett Ridge, Senior Solutions Manager for Nonprofits, CDS Global
• Click Here:
A Big-Picture Look at Donor Retention
Donations are great! Where would your nonprofit be without them? But one-time gifts can only shine for so long. If you don't follow up and get that donor to give again -- and again -- and, best yet commit to continued giving, you'll wind up losing more donors than you get. And that's never a good thing.
In this webinar, you'll learn:
- To think "retention" even in the acquisition stage. What kind of messaging/questions, etc., can you build into your acquisition efforts that will pave the way for seamless donor renewal/retention?
- To think "retention" across the board. There are myriad ways to communicate with donors. What are strategies in direct mail, online, e-mail, social media, etc. to help you move donors toward their next gift(s)?
- To think "retention" long term. What steps can you take across all media to woo donors into committed, monthly giving?
To view this webinar, click here.Couldn't make it on February 28th? No problem! FundRaising Success webinars are archived for 90 days after the live event. Click above to register and get access to this webinar on-demand.
