• Sponsored By: Xerox
• Duration: 45 minutes
• Speakers: Shawn Bakker, Associate General Secretary, General Board of Global Ministries and Carol Leister, Fundraising Director , McPherson Associates
• Moderator: Joe Boland, Senior Editor, FundRaising Success
• Click Here:
LIVE Audio Chat: Mind Your Messaging Mix
In this session, originally broadcast as part of the 2011 FundRaising Success Virtual Conference & Expo we learned that there are lots of ways to communicate with your donors - too many, it might seem. In this session, Carol Leister, fundraising director at McPherson Associates, chats with Shawn Bakker, associate general secretary at the General Board of Global Ministries and director of The Advance and Development, the designated giving channel of the United Methodist Church, about creating the right fundraising messaging mix to keep your donors engaged.
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FundRaising Success eLearning page to get more information on archived and upcoming webinars and virtual shows.
